Optimize your
Applications,
Revolutionize Your Software Solutions

Websites
Digital Selling Machines™
for Apps & Software
We work with Apps & Software brands like yours
Supercharge your sales process

Curator

Catalog Your Software with Precision

The Curator enhances the organization and presentation of apps and software offerings, making it easy for potential customers to understand the features and benefits of your products. Through detailed digital catalogs and interactive demos, it showcases your software’s capabilities, improving user comprehension and engagement.

Key Features

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Champion

Elevate Your Software Brand

The Champion positions your software products as industry leaders by highlighting their unique features and customer success stories. Through engaging brand videos and strategic digital storytelling, it showcases the innovation and reliability of your apps, enhancing your brand’s reputation and appeal in a competitive market.

Key Features

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Connector

Streamline User Experience

The Connector improves how users interact with your apps and software by integrating advanced search systems and customizable interfaces. It allows users to easily find the tools they need, enhancing satisfaction and usability. This Avatar is critical in simplifying the discovery and onboarding processes, which are key in software adoption.

Key Features

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Customizer

Customize Solutions to Meet User Needs

The Customizer allows potential users to tailor your apps and software to their specific needs before purchase, providing a hands-on experience that boosts confidence in the product. This not only increases user engagement but also conversion rates, as users can see firsthand how your software can be adjusted to fit their requirements.

Key Features

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Closer

Accelerate Purchase and Onboarding

The Closer ensures that once customers decide to purchase your software, the transaction and onboarding process are as smooth and quick as possible. By employing e-commerce solutions and digital contracts, this Avatar facilitates rapid purchase processes and seamless integration into user systems, reducing friction and enhancing customer satisfaction at critical points of conversion.

Key Features

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Custodian

Support and Engage Users Post-Purchase

Post-purchase support is crucial in the Apps & Software sector. The Custodian uses tools like the Customer Portal and online community platforms to provide ongoing support and updates. This ensures that users remain engaged and satisfied, fostering long-term relationships and promoting brand loyalty. This Avatar is essential for maintaining high user satisfaction and reducing churn by continually offering resources that add value to the user’s experience.

Key Features

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Digital Selling Machines™
both “sell” and “scale”

Digital Selling Machines™ combine the things that make salespeople great with the things that make websites great
– giving you an unfair advantage that translates into more leads and more sales.
Navigation Toolbar Top
Traditional Websites

Generic list of products

Rarely differentiated

Low trust without interaction

Basic analytics

Limited customization

No decision support tools

Few offers or promotions

Lacks ongoing engagement tools

Scalable, Repeatable & 24/7

Basic CRM Integration (Forms)

Self-serve / “Buy Mode”

Positive Dynamic
Digital Selling Machines™

Tailored solutions based on customer needs

DSMs focus on understanding individual customer needs and preferences, providing personalized product recommendations that match specific requirements and enhance customer satisfaction.

Clearly differentiated value proposition

DSMs highlight the unique selling points of each product or service, using detailed descriptions, comparisons, and user-generated content to differentiate offerings and make the value proposition clear.

Trust built with testimonials, case studies etc.

By integrating testimonials, case studies, and reviews into the sales process, DSMs build trust and credibility with potential customers, showcasing real-world success stories and user satisfaction.

Advanced engagement analytics

DSMs track and analyze user engagement, using this data to continually refine and improve the user experience, ensuring that content and recommendations remain relevant and effective.

Interactive solution customization tools

DSMs offer tools that allow users to customize products and services to their specific needs, enhancing user engagement and satisfaction by providing a personalized experience.

Calculators, comparison charts, guides

DSMs provide tools like calculators, comparison charts, and detailed guides to help users make informed decisions, simplifying complex information and making it easier to understand the benefits of different options.

Uses lead magnets, special offers, promotions

DSMs attract and convert leads by offering incentives like lead magnets, special offers, and promotions that are tailored to the user's interests and stage in the buying journey.

Engagement via apps, portals, communities

DSMs maintain customer engagement through various channels like mobile apps, customer portals, and online communities, providing multiple touchpoints for interaction and support.

Scalable, Repeatable & 24/7

Digital Selling Machines™ run 24/7 and will scale to meet the varying needs of your diverse customers and prospective customers in real-time through mass personalisation.

Rich CRM Integration & Personalization

Digital Selling Machines™ are tightly integrated with CRMs to ensure customer information is saved and leveraged in real-time across all relevant channels.

Self-serve / “Buy Mode”

Digital Selling Machines™ can be engaged with at the appropriate time, pace and terms as deemed by the customer. The customer is in control, simply guided to the appropriate outcome.

Briefcase
Salespeople

Solutions based on experience

May highlight differentiation

Establishes trust through rapport

Limited tracking and analysis

Basic customization capabilities

Advice-based support

May offer discounts or incentives

Inconsistent Engagement

Very difficult to scale

Moderate CRM Integration

Not self-serve / “Sales Mode”

What Our Clients Say

They have a great balance of being both commercial and creative. They’ve got the technical expertise but they really go beyond with the mix of both design and commercial understanding so we can really build something that’ll achieve the desired outcome of the business. They worked with us through that. Additionally, we're impressed with their strategy. They didn’t intend to build a site that’d be demolished in a couple of years’ time. Their team is being scalable so they’ll reuse the work that they’ve done previously to build. They don’t have to restart. This shows that they’re being very careful with our money as well. Additionally, we’ve had a great flow in sales. We’ve had $7 million worth of preorders since we went live. This is far exceeding our expectations and targets. The fact that it flowed and worked well without any errors is a win.

Matthew Muller
CMO, LAVO

The team has been amazing to work with. As someone who doesn’t have a solid background in media and communications, they’ve been able to get me through the process. They make things very easy to understand, and they’re agile and responsive to our needs. We’ve had really tight timeframes, and they’ve come up with out-of-the-box, intuitive solutions to offer our stakeholders during COVID. They’ve always been accessible and able to bring me on the journey very quickly, allowing me to understand web development, web design, and why we do things the way we do. They’ve come up with solutions I never would’ve thought of that have been fantastic and absolutely hit the mark.

Robyn Littlewood
CEO, Health & Wellbeing Queensland

Company stakeholders and business partners were pleased with the website's new design, highlighting its UI/UX clarity. The team's workflow was great, with members taking charge of any issues whenever the client needed them. Overall, the team proved to be instrumental in the project's success.We had several meetings first discussing concept & design of the new face of LifeX. We also discuss the core elements for new website where we need to capture online application and user experience. We use Figma to capture the concept & design and the key deliverables. Our business partners love the new design of the website. Peers also love the clarity of our new website.

Allen Wu
CEO, LifeX

Since the launch of our website in February, we have seen it make great gains when it comes to audience figures and attracting quality leads throughout the site. With the digital realm changing everyday, Evolut have been working closely with me and my team on improving the website to better attain and qualify potential leads, always ensuring that the site's mechanics, creative and analytics are kept up to speed with industry standards. I am very pleased with the level of service that I receive from Evolut and their genuine interest in our products and brand.

Helen McCabe
Marketing Manager, Suzuki QLD
Start building with a

Digital Selling Blueprint™

Start your Digital Selling Journey with your personalized Digital Selling Blueprint™.
Each Blueprint is personalized based on your unique profile, current challenges and goals and includes:
  • Sector Profile/Blueprint
  • Recommended Content Strategy
  • Recommended Digital Tools
  • Recommended Sitemap
  • Your Digital Selling Maturity Score (optional)
  • Digital Selling Roadmap (optional)
Get my Digital Selling Blueprint™

DSM-Blueprint

DSM™ in Action

See how we’ve helped other professional services firms to evolve their websites into
Digital Selling Machines™.
Music on demand, simplified.
Custodian

Mobile App

Go
Curator

Product & Service Catalogue

Blog / News

Champion

Case Studies

Persona Pages

Team Profiles

Testimonials

Brand Videos

Connector

Resource Library

Go
Custodian

Loyalty & Rewards Programs

Customer Portal

Go
Curator

Product & Service Catalogue

Blog / News

Events Calendar

Champion

AI-Enhanced Storytelling

Case Studies

Persona Pages

Team Profiles

Connector

Faceted Search

Solutions

Resource Library

Interactive Map

Chatbot

Personalization Engine

Closer

Competitions

Campaign Management

Custodian

Loyalty & Rewards Programs

Customer Portal

Go